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Service · Content engine

Publish the content your prospects actually search for — not the content your competitor published last year.

We build a 12-month content plan around the real questions your prospects ask, run the research, and ship 2–4 pieces a month. Your partners approve, we handle everything else.

What you get

  • 12-month topical plan

    Topics mapped to practice areas, geos, and buying-stage intent. Rebuilt quarterly from keyword data, call transcripts, and intake-form questions.

  • 2–4 pieces published per month

    Long-form reference posts (1,500+ words), teardowns of public cases, and opinionated playbooks. Every post schema-marked and internally linked.

  • Partner review workflow

    Markdown drafts in your shared drive with a checklist: bar-compliance, jurisdiction accuracy, no conflict-exposed names. 48-hour partner review SLA.

  • Quarterly content performance review

    Ranked pages, consult-sourced posts, and cannibalization report. Decommission underperformers, double down on winners.

First 30 days

  1. Week 1

    Keyword research + call-transcript analysis + intake-form audit.

  2. Week 2

    First draft in your review queue. 12-month plan finalized with partner.

  3. Week 3–4

    First 2 posts live. Internal link audit of legacy posts.

  4. Ongoing

    2–4 posts/month, one performance review per quarter.

Also in the bundle

Frequently asked questions

Is this AI-written content?
AI sits in our research, briefing, and outline tooling. Final writing and editing is human, by a writer with domain experience. We disclose the workflow up front — we'd rather lose the deal than misrepresent it.
Do we get a byline?
Yes. Partner byline + schema Author markup per post. You approve the bio and headshot.
Can you match our firm's tone?
We capture voice from 5 sample pieces and a 30-minute partner call, then lock a style sheet. Drafts come back matching within 2–3 posts.
What if our partner disagrees with a draft?
One free revision per post, 48-hour turnaround. If a third review is needed, we kill the post and pick a different topic — no billing games.

Ready to grow?

Tell us about your firm and we’ll send a personalized teardown of your current site.

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